From A Warehouse Night Shift To Cleaning An Airport Terminal

Before there was a company, there was a warehouse. Eumir Reyes worked nights lifting boxes of food, from three in the afternoon until six the next morning, six days a week.

He told Voyage Utah that the schedule left him exhausted and gave him no time with his family. That was the whole reason Pro Line exists. Not a business plan, not a market opportunity. He wanted control of his own time.

He Started By Knocking On Doors

There was no marketing budget and no experience. By his own account he knew nothing about running a business and just wanted to make money. The competition was already established. So he knocked on doors until somebody said yes.

And then he made the mistake almost every tradesman makes in year one. He did not know what to charge, so he charged too little. In his words, he basically gave his work away.

That period matters, because it explains something about how Pro Line quotes now. When somebody has spent a year discovering exactly what it costs to do a job right, they stop guessing at numbers. Every quote we give is flat, and it is flat because the alternative is a lesson Eumir already paid for.

The Two People Who Changed It

Kimo and Kalani Mack founded Mo' Bettahs in Bountiful in 2008. The Hawaiian plate lunch chain has since grown past 50 locations across seven states. Somewhere in there, they hired a window cleaner.

Eumir credits them directly for the turn. The work they gave him led to more work, and the recommendations that followed taught him to sell. A door knocking operation became a company that gets called by restaurants, tire shops, and eventually a public airport terminal.

We still clean Mo' Bettahs in Tooele. That is not a coincidence, and it is not a marketing story. It is just what happens when somebody gives you a shot and you do not waste it.

The Hard Parts

Eumir has been direct that the road has not been easy. The pandemic forced a rebuild, though he frames that as useful, a chance to redirect rather than just a loss. He has said the hardest challenge has been finding people to work with, which anybody in the trades in Utah will recognize immediately.

He has also said, publicly and without elaborating, that he dealt with personal difficulties along the way and came out ahead. We are not going to expand on that here. It is his to tell. But it is worth noting that he chose to say it out loud in a published interview, which is not what someone does when they are managing an image.

Why We Cover Less Ground Than We Used To

In that 2021 interview, Eumir described covering the entire state, from Providence down to St. George, with contracts in Idaho. That was true then. It is not how we work now, and the change was deliberate.

Today Pro Line focuses on Eagle Mountain and Saratoga Springs first, then Lehi, north Utah County, Tooele, and the southwest Salt Lake Valley. Covering the whole state means driving past your neighbors to reach somebody four hours away. Tightening the map means we are in your area constantly, we can get to you quickly, and we know what the water and the wind do to glass in your specific neighborhood.

Growth is not always more territory. Sometimes it is less territory, served better.

What Fourteen Years Actually Buys You

Not much, on its own. Plenty of businesses last fourteen years by being mediocre in a market with room for it. What matters is what got learned along the way.

• What to charge. Flat quotes, priced from the actual job, because the alternative was learned the hard way in 2012.
• What Utah water does to glass. Fourteen years of sprinkler damage in this valley is why we run purified water and why we are certified in glass restoration rather than just telling people their windows are ruined.
• What a commercial client needs. Insurance on file before you show up, not after somebody asks twice.
• Why you answer the phone. When you have had zero customers, you never stop treating a ringing phone like it matters.

That last one shows up in our reviews more than anything else we do. One customer left five stars mostly because we were the only company that answered when she called. She wrote that a real human being picked up, not artificial intelligence. Fourteen years in, that is still the whole job.

Where We Are Now

Pro Line runs window cleaning, glass restoration, pressure washing, house washing, gutter cleaning, solar panel cleaning, commercial routes, and post construction cleanup for builders. Fully insured, $1 million in liability, 7 day rain guarantee, and a real person on the phone at any hour.

You can read the full interview at Voyage Utah, see our reviews on Google, or watch recent work on Facebook. Or just call 801-634-0031 and talk to Eumir.